Is success worth falling for?

How important is falling down and failure to developing future success?

In a previous post I shared how entrepreneurs and organizations explore enabling risk taking and even failure to foster innovation and creativity.

Recently, Guy Kawasaki showed how the 40-30-30 rule applies as well to business as it does to sports: 40% physical training, 30% technical skill and experience, and 30% willingness to take risks. The moral? If you haven’t had a good fall, you probably aren’t trying hard enough nor taking enough risks.

I find the upside to this rule in our potential to learn from our mistakes and the path that new learning can take. Falling down or failure can produce learning in the form of a new approach, an innovation upon a stagnant theme or a creative tact – all because we chose to push the envelope a little further and fell along the way.

Falling for Success

How have you or your business gained from a recent failure?
What are you doing to increase measurable risk taking away from routines?

Share your comments here.

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Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42

Google Logo Celebrates Sesame Street

Google logo design honors the 40th Anniversary of Sesame Street.

A familiar pair!
Pink bands round long orange legs
brands yellow torso.

Where would we be without the inquisitive Big Bird?

Google and Sesame Street: a fitting mashup of two familiar brands. You would know their images anywhere.

Today, Google published a logo honoring the 40th Anniversary of Sesame Street.

The home of Big Bird, Ernie and Bert, Gordon, Bob, Snuffleupagus, Elmo, and their beloved creator, Jim Henson, Sesame Street has created some of the worlds most familiar brand images.

A global brand giant and online source for inquiries, Google is considered the Top Global Brand by Millward Brown and 7th in an Interbrand 2009  Report.

When have you changed your brand to recognize others?

Learn more about Google’s Holiday Logos.
www.google.com/logos/index.html

Take a walk down memory lane on Sesame Street.
www.sesamestreet.org

Watch Sesame Street’s 40th celebration on YouTube.
www.youtube.com/user/sesamestreet#p/u

Search YouTube for Sesame Street videos.
www.youtube.com/results?search_query=sesame+street

Watch Sesame Street on Hulu. 
www.hulu.com/sesame-street

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Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42

Gilbert Arenas blog goes quiet

Gilbert Arena, the 27 year old NBA star and prolific blogger Agent Zero closed his blog down. Reportedly so that he can focus on his game, as recently reported in the New York Time post.

I could be wrong, but the athlete who scored over 60 points against Kobe Bryant and the Los Angeles Lakers doesn’t seem to be lacking in performance ability due to his online performance.

Last Friday he and the Wizards were each fined $25,000 because Arena had not been speaking with the news media.

To put it in his own words, “I’ve loved the game the same as before I got hurt to now. That’s why I just want to play it instead of just doing interviews every day about nothing.”

Seems more like a sad end for such a talented and colorful online persona and professional athlete who knew he could excel at both, and well.

Read the full New York Times post here.

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Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42

President Obama Shares in Celebration of Diwali

Courtesy, Wikipedia.

In what communities do you participate?

Web 2.0 in Practice

President Barack Obama this week celebrated in the Indian holiday of Diwali, a festival of lights.

A friend’s e-card made me aware of Diwali, also known as Tihar in Nepal. Then a featured WordPress post got me to explore this festival in celebration of “light over darkness“.

Having learned about Diwali I find it a beautiful celebration to share in with those across the globe and who recognize it here in the US. Many places in India are half way around the world, 12 hours ahead in time zones. Obama kind of brings the world all the more closer with his public participation in celebration of this festival.

When I was growing up, I actively participated in the activities of those in my community. I played dreidel or dradle between Chanukah and Christmas in school, built a backyard Sukkoth with best friend Andy for Yom Kippur, and celebrated more than a dozen Bat and Bar Mitzvahs.

The result was a deep appreciation and closer relationship in community with others- not apart from them.

Sharing Online

Online communities hold the same richness diversity and opportunities in connecting with others across the globe or in your own back yard.

How we openly seek, invite and include friends, family, classmates, clients, colleagues and others can better define our personal brand as rich exchange networks.

Building Your Community

How do you participate with those from other cultures, nations, and beliefs? Leave your comment.

The Whitehouse posted its official video on President Obama’s recognition and celebration of Diwali this week.

WordPress Article on Obama and Diwali

http://americanepali.wordpress.com/2009/10/15/happy-diwali-president-obama/

Times of India Video: Obama celebrates Diwali

http://timesofindia.indiatimes.com/videoshow/5126165.cms

Obama celerating Diwali in NYTimes.com

www.nytimes.com/aponline/2009/10/14/us/politics/AP-US-Obama-Asian-Americans.html?

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Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42

Google increases dominance while Microsoft Bing drops

Google search dominates US and global markets. Bing drops. Yahoo Search falls too.

A recent Mashable post on search market share that shows Google dominating both the US and global markets.

According to Experian Hitwise, Google increased its market share up 1% from from 70.24% to 71.08% in the US. Microsoft’s Bing however struggles to maintain growth, dropping 5% in the US from 9.48% to 8.96% for September 2009.

Even more remarkable, Net Applications’ Market Share Report shows Google above 80% market share globally. See their report and graph here.

Google gains ground even over the second largest shareholder, Yahoo Search, drops 3% to 16.38% in US market share. Clearly the search engine giant, Google offers online consumers more with its algorithmic results.

What’s Your Analysis?

What is your favorite or most effective search engine? Comment here.

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Amos White is a Social Media Marketing Evangelist and public speaker.
Follow Amos on Twitter @Mos42